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Cover Image for The Effect of Information Quality on Social Networking Site (SNS)-Based Commerce View Article
The Effect of Information Quality on Social Networking Site (SNS)-Based Commerce
Jongchang Ahn, Suaini Sura
Jan 01, 2020
This study aimed to examine how information quality (IQ) attributes affect perceived usefulness and customer satisfaction of SNS-based commerce from the perspective of Malaysian SNS users. Although many studies have been...
End-User Computing Social Sciences and Humanities Human Aspects of Technology
Published by: IGI Global